Rugsville Elham Persian-Style Floral Ivory Handmade Wool Carpet 2'6" x 16' Runner

The floral all-over motif works at this scale because nothing competes with it. Lay it across a floor and the rest of the room arranges itself around the geometry instead of fighting for the same attention.

The piece was hand-tufted in India over 4 weeks by a team of two tufters and a finisher. New zealand wool was pushed through a stretched cotton canvas one row at a time with a tufting gun, then sealed at the back with natural latex and a cotton scrim. The last pass was carried out by hand with long shears, dropping the pile to 14 mm and lifting the pattern into low relief above the field.

The composition

Across the surface, ivory and warm cream sit against each other in clean separation. The high-low carving lifts the design two millimetres above the field; the shadow line that registers in lamplight is doing as much of the visual work as the colour itself. The wool used for the lighter elements is left undyed New Zealand fleece, which means the contrast deepens with age rather than fading.

Tufting allows a faster build than hand-knotting, which is why a piece of this scale comes in at a fraction of the price of a knotted equivalent. The trade-off is the cotton scrim backing instead of a woven foundation; the rug is meant to be used over an underlay rather than walked on bare slip. With reasonable care, the construction holds for fifteen to twenty years of daily use.

The piece in a room

size as listed is the working scale for a study, a smaller sitting room, or the foot of a bed. The pile is dense enough to register as a textile rather than as flooring underneath the furniture. The ivory field accepts a pair of armchairs and a reading lamp without crowding, and the geometry stays legible even when partially covered by furniture.

Care

Vacuum weekly with the beater bar disengaged. Every tufted rug loses some fibre to a beater bar regardless of price. Blot spills with a clean cotton cloth, never rub; press down to absorb rather than pulling across the surface. Expect light shedding for the first six weeks of use as loose fibres work themselves out of the pile; the density of the body of the rug is unaffected. Professional dry clean every two to three years. Use a non-slip underlay to extend the life of the backing.

Reference

• Medium: hand-tufted New Zealand wool, latex bonded with cotton scrim backing
• Dimensions: size as listed
• Pile: 14 mm
• Hands: 2 tufters and 1 finisher, approximately 4 weeks
• Origin: India

Free shipping across India with cash on delivery. 7-day exchange policy.